Introducing a Social Media Conference in Mexico | Engage Mexico

May 29, 2013 by Leave a Comment

The Back Story

 

If you keep up with me online, you know I am part of a very cool group of authors.  One of the authors, Lon Safko, connected us to this wonderful little social media conference he presented at last year.

This year they wanted to take this thing out of the box and really expand the promotion.

I think they have done that!

Engage Mexico Social Media Marketing
Filed Under: Business, Marketing, Promotions, Social Media Tagged With: , , ,

Social Results Summit – a Facebook Vortex

February 4, 2013 by Leave a Comment

Social Results Summit Phyllis Khare

I’m happy to announce that I’ll be speaking and leading training sessions at the Social Results Summit, May 17 – 18. 2013, in Dallas, Texas.

Here’s the promotional text from the event and at the end of this post I have another BIG announcement…

Facebook Marketing authors Amy Porterfield, Phyllis Khare, and Andrea Vahl come together on stage for the first time ever to bring you a truly expert led Facebook summit.

Hosted by social media strategist, Isaac A Wardell, this event is designed to affordably equip you to increase your effectiveness on Facebook.  Connect with the authors of Facebook Marketing All-In-One for Dummies in Dallas and take your Facebook presence to the next level!

Here is what is in it for you:

  • Expert led sessions with strategies that have been tested and proven in the real world to take your Facebook presence to the next level
  • Extensive networking with other small business owners and social media consultants
  • Fun and Discovery at the Gaylord Texan Hotel which boasts over four acres of gardens, winding water ways, shopping and exquisite dining

 Here’s a little video I made for the event:

And here’s the BEST part!

Every single person who signs up from this link –> Social Results Summit <– will be invited to join a PRIVATE Facebook Group where I will continue to answer questions even after the Summit! I’m literally giving away hundreds of dollars of consultation fees here! I am happy to help as much as I can. See you there!

Filed Under: Business, Facebook, Marketing, Promotions, Social Media Tagged With: , , , ,

2013 Predictions from a Psychic Grandma in Iowa

December 20, 2012 by 5 Comments

Psychic Grandma - Phyllis Khare Keynote Speaker
I had the opportunity to interview a woman in Iowa who says she knows the future. Being the skeptic I am, I decided to hear her predictions and then do a little investigating. Here are a few of the crazy things she told me.

Psychic Grandma in Iowa says:

  • G+ Communities will be a cool place to hang out.
  • Facebook will change something.
  • Twitter will try to get our attention.
  • YouTube will get rid of  in-stream ads (one can hope).
  • LinkedIn will create something cool for business presentations.
  • Pheed will be THE place for members-only video webinars.
  • Network TV will erase the line between cable and online viewers.
  • If you don’t show up well on mobile you will lose business.

Let’s take these predictions one by one.

G+ Communities will be a cool place to hang out.

Where do you go at the end of a day? Most people go to Facebook and scan the stream and try to make witty comments, or give advice or console the broken-hearted. But Psychic Grandma says she feels a move in the matrix and people are looking for a deeper conversation. She feels they will find it in the new G+ Communities. I tend to agree with her, as I am already finding that to be the case. Now, at the end of my day I go to G+ first, then scan through Facebook.

Facebook will change something. [Read more...]

Filed Under: Business, Facebook, Marketing, Social Media, Technology, Twitter Tagged With: , , , , ,

Should authors take the time to create an email list?

November 27, 2012 by 2 Comments

email lists for authors - Phyllis Khare Should authors take the time to create an email list?

Yes.

The conventional way to build a list it to give something away. Many authors give away a free chapter. And for many authors this is the best way to build a list. But sometimes you have to think a little outside the box to build an email list. Maybe the best thing to give-away is admission to an event where the author is speaking, or be privilege to a invitation-only webcast.

The way to use social media to build the list, is to state the benefit and give the link to the email capture page.

For authors, there are many ways to give in order to receive. –Phyllis

Twitter

Use the hashtag #author or #freechapter or #giveaway or use the keywords of the subject of your book #socialmedia #leadership #coaching. Schedule those posts to go out every three hours or so – round the clock  - as long as you are also tweeting in between those posts (live and other scheduled). I would also set up a few searches for your keywords and create helpful tweets that lead people to your email capture page.

Filed Under: Business, Facebook, Marketing, Social Media, Technology, Twitter Tagged With: , , , , , ,

What if I had to restart my business?

November 20, 2012 by Leave a Comment

Restart your Business by Phyllis KhareWhat if I had to start over?

I was just asked this question for a members-only presentation to new authors. What would I do? What do I advise my clients to do?

 

Step away from the computer.

 

Too many people turn on the computer and design their entry into social media marketing with their eyes on other people’s work. That doesn’t mean you can’t take inspiration from other people’s work. Even I took great inspiration from Start with Why.
Step away from the computer and get out your whiteboard, poster board (you remember those- right?) or large piece of paper on your largest table.

 

Give yourself permission to be in the creative flow and put marker to paper. [Read more...]
Filed Under: Business, Marketing, Social Media, Technology Tagged With: , , ,
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