by Phyllis Khare | Nov 27, 2012 | Business, Facebook, Marketing, Social Media, Technology, Twitter
Should authors take the time to create an email list? Yes. The conventional way to build a list it to give something away. Many authors give away a free chapter. And for many authors this is the best way to build a list. But sometimes you have to think a little...
by Phyllis Khare | Nov 20, 2012 | Business, Marketing, Social Media, Technology
What if I had to start over? I was just asked this question for a members-only presentation to new authors. What would I do? What do I advise my clients to do? Step away from the computer. Too many people turn on the computer and design their entry into social media...
by Phyllis Khare | Nov 13, 2012 | Business, Facebook, Marketing, Social Media, Technology, Twitter
Using social sites to promote a book pays off. Remember, all three of the co-authors of Facebook Marketing All-In-One for Dummies (me, Amy Porterfield, and Andrea Vahl) are marketers. We really rocked the space way before the book was available on the shelves....
by Phyllis Khare | Nov 7, 2012 | Business, Facebook, Marketing, Social Media, Technology, Twitter
It’s my son’s fault Many years ago my son wrote a book and I wanted to tell the world about it. So I opened an account in Facebook (so I could share it with my friends) and Twitter (so I could share it with the world). Once in those spaces I really took like a fish to...
by Phyllis Khare | Oct 31, 2012 | Business, Facebook, Marketing, Social Media, Twitter, Video Tutorials
Grandma Mary always has the best advice no matter which social media site she is discussing. In this short interview she talks about the Facebook news feed and the particular problems that Page owners face. I also got her to talk a little about Twitter,...
